Business Model Innovation AND Enterprise Agility
Connected Retail Suite Empowers Grocery Retailer
Like many grocery retailers in North America, a family-owned supermarket chain in the Northeast of the U.S. needed to realign its business and technology strategies to combat an intensifying competitive landscape. As an important part of its strategy,
the company wanted to find a partner that could align corporate, IT and store organizations in a way that could realize the company’s full potential.
By implementing a service providers’ connected retail portfolio, the company deployed a completely integrated retail operation, spanning a full-line grocery store with front-end point of services, in-store communications, back-office operations with real-time reporting, promotions and pricing, pharmacy, fuel sales and cafes. All the technologies and solutions the provider implemented work together to deliver seamless sales, operations and reporting capabilities.
The grocery company now has the data and connectivity to power its mobile shopping applications, which means that, when its employees are working to ensure day-to-day operations are running smoothly, specific task-force alerts can be sent to reprioritize store associates, and bidirectional information can be sent to the stores when buying, pricing and promotion decisions change.