ISG Digital Dish Episode 4: Getting Down with the Data

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Data is big and getting bigger, yet in some business areas it’s less well understood and used than in others. This seems to be the case for HR, where data is often viewed simply as a by-product of business activity rather than a valuable resource in its own right. Data can help us make sense of the world and drive business decisions, especially in times like now when our ability to understand the changing landscape of a pandemic is critical to survival.

Getting a handle on data and what it’s telling us is often harder than people imagine, not least in the HR space where the data can be exceptionally complex. Human capital data holds a great deal of untapped potential, but it is rarely mined for its full value. The vision is to use data to change the way we work rather than just thinking about it as a tool to help us sell more products and services. 

In this episode of the ISG Digital Dish podcast, host Jeanne Cuff talks to Caitlin Bigsby, Product Marketing Director at workforce analytics firm Visier Inc., about the need for a cultural shift when it comes to HR data analytics. According to Bigsby, HR leaders need to reframe the questions they are asking. Instead of asking “What are we collecting?” they should ask “What would it be valuable to know?”. Bigsby believes the gains will be great if HR organizations can focus on business outcomes rather than data inputs. Listen in to this much-needed conversation about all things “data”, from culture to skills to data’s role in helping drive strategic business decisions

 


About the hosts

Lois Coatney

As Partner and President, Americas Markets, Lois is responsible for driving sales growth in the Americas, working across Industries and Markets. In addition, Lois is the IEB executive responsible for global sales management, reporting on new client acquisition, client retention, sales pipeline and other areas that provides one global view of our sales activity. Lois has worked in the technology industry for over 30 years as a Delivery Executive, Product Owner, Business Unit Executive and Sales Executive, and has served clients across the globe, including India, Australia, Europe, and North America.

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Jeanne Cuff

Jeanne Cuff is an Associate Director in the Governance Services-Managed Services organization who brings a broad set of experiences to support ISG clients. Jeanne has over 20 years of senior leadership and consulting roles in operations, human resources, network and SaaS.

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About the authors

Lois Coatney

Lois Coatney

What she does at ISG

Lois Coatney has been the ideal guiding advocate for her Fortune 500 clients, whom she has consistently helped get the most value out of their service providers and supply bases. That’s because, for more than two decades, Lois was the service provider. Today, as ISG’s President of Americas Sales, she is central to driving the firm’s revenue and growth.

Past achievements for clients

Throughout her career, Lois has consulted clients on their operating models and organizational designs so that they can work most effectively internally. She’s pivoted that experience to her approach to her current role, which goes much further than looking at the numbers and bottom line. She examines what ISG’s strengths are and considers how the firm can put its best foot forward to sell its services. Pairing that with a deep understanding of clients’ needs and of ISG’s function in the market, 
Lois makes decisions on how the firm can enhance those same offerings. She also views her work as a worthwhile means to strengthen ISG’s client relationships, which she contributes to by mentoring ISG account executives. 

Lois’s expertise in contracting, experience in supplier management and willingness to travel across the globe to create something new and modern have enabled her to:

  • Lead and roll out ISG GovernX®, a tool that directly helps clients and their businesses manage third-party risk, solve governance and service integration challenges, and drive optimal performance of their sources. 

  • Help a large governmental client migrate their $2.2 Billion annual IT spend to a consumption-based procurement model.

Lois’s current title may include “Americas,” but her prowess in service provider performance and relationship management, IT portfolio design and management and product ownership over the past 30 years has made its way all over the world to support nearly every industry ISG serves.

Jeanne Cuff

Jeanne Cuff

Jeanne Cuff is an Associate Director in the Governance Services-Managed Services organization who brings a broad set of experiences to support ISG clients. Jeanne has over 20 years of senior leadership and consulting roles in operations, human resources, network and SaaS.

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